Lisa Gray

Lisa has years of expertise in direct response marketing, digital marketing, data analytics and business development working with both B2C and B2B.

Stay Ahead This Fall with These Small Business Marketing Trends

As the fall season approaches, small businesses have a unique opportunity to refresh their marketing strategies and capitalize on the seasonal shift to attract...

Harnessing AI to Help Propel Your Small Business Growth

Artificial Intelligence (AI) is transforming small businesses by offering tools to boost efficiency, customer engagement, and growth. Here’s how AI can drive small business...

How to Retain Existing Customers and Encourage Repeat Business

Retaining existing customers and encouraging repeat business is crucial for the sustainability and growth of any business. Here are some effective strategies to achieve...

How Targeting Homes Around Completed Jobs Drives Sales

Strategic marketing is crucial if you intend to maintain a strong presence in your local community as well as attract new customers. An effective...

3 Reasons to Scrutinize the Impact of Your Digital Marketing Campaigns

Marketing analytics is often seen as a key tool in measuring the success of online campaigns. Yet, marketers are increasingly questioning the accuracy of...

Fuel Your Business Growth Strategy: Tap Into the New Mover Market

Small businesses constantly seek innovative ways to reach and engage with potential customers. One effective strategy that often yields impressive results is targeting new...

Master Your Online Presence: Strategies for Responding to Customer Feedback

Managing your online reputation is more important than ever before. Customer feedback and reviews can significantly impact your business's success. Studies show that 95% of customers...

Ensure Business Growth: Choose the Correct Budget For Your Direct Mail Marketing

To ensure sustainable business growth, it's crucial to allocate the right budget for your marketing. The correct budget not only maximizes your marketing impact...

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Stay Ahead This Fall with These Small Business Marketing Trends

As the fall season approaches, small businesses have a...

Enhance Your Marketing Impact with Budget-Friendly Tactics

Direct mail marketing can be incredibly effective for small...

Harnessing AI to Help Propel Your Small Business Growth

Artificial Intelligence (AI) is transforming small businesses by offering...

Inflation-Proof Marketing: Strategies to Sustain Your Business Growth

In an inflationary economy, businesses face increased costs and...

Ensure Summer Weather Doesn’t Impact Your Business Revenue

Summer weather, with its mix of heat waves and...
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